CRM Campaign Manager - Braze

Email Marketing Manager CRM Manager

7-month FTC | June start

£50k–£65k | Hybrid: 3 days/week in London

BRAZE HTML & LIQUID EXPERIENCE?

We’re hiring a hands-on Email Marketing / CRM Manager to shape and deliver personalised, customer-first communications at scale across email and mobile.

This is a brand-new role for a CRM campaign specialist who can build customer journeys in Braze (or similar) and pair that with strong HTML/CSS email production.

You’ll run multiple campaigns and lifecycle journeys end-to-end, partnering closely with strategy and analytics teams to drive engagement and loyalty.

You’ll be working on a well-known travel account in a friendly, upbeat and fast-moving team- a genuinely exciting environment where you’ll have real ownership.

• Build, target, test and launch multi-channel campaigns and journeys in Braze

• Create personalised customer journeys and dynamic messaging using templating/scripting (e.g. Liquid/AMPscript/Adobe personalisation)

• Own end-to-end execution: QA, testing, tracking, optimisation and performance reporting

• Work closely with the strategy team to ensure maximum client engagement and loyalty

• Collaborate across agency and client stakeholders

What we’re looking for

• Strong CRM background across email build, campaign management and execution

• Hands-on HTML/CSS email build skills

• Experience creating dynamic/personalised content using templating/scripting within marketing automation platforms

• Braze experience ideal; other platforms considered (Adobe Campaign, SFMC, Bloomreach, etc.)

• Knowledge of email best practices

• Confident communicator with solid project management skills

This is a 12-month FTC with an early April start.