Digital Marketing Executive
An exciting opportunity has arisen for a creative and data-driven Digital Marketing Executive to join a leading educational group in Cambridge. This role is perfect for a professional who excels at managing multiple digital channels and thrives in a high-achieving, collaborative environment.
The Role
You will be responsible for driving awareness and student enquiries through the strategic management of social media, websites, and digital campaigns. This is a full-time (37.5 hours per week) position based in the heart of Cambridge.
Key Responsibilities
Social Media Management: Create engaging, consistent content to grow presence across all school channels.
Web & SEO: Maintain school websites via CMS platforms and implement SEO improvements through keyword-focused updates
Campaign Execution: Plan and run digital advertising campaigns, including Google Ads and Meta.
Content Creation: Produce compelling news stories, blogs, testimonials, and basic video/photo assets.
Performance Tracking: Monitor metrics such as traffic and conversions to optimize ongoing campaigns
Email Marketing: Manage audience segmentation and the distribution of newsletters and digital campaigns.
Requirements
Sector Experience: Proven experience in digital marketing or content creation specifically within the education sector.
Technical Proficiency: Familiarity with CMS platforms, social media scheduling tools, and Google Analytics.
Marketing Knowledge: A solid understanding of SEO principles and paid digital advertising.
Communication Skills: Exceptional writing skills and the ability to source content by collaborating with various internal teams.
Organization: The ability to manage multiple deadlines and platforms effectively.
What’s on Offer?
Professional Growth: Access to world-class professional development and a community of elite educators.
Environment: Work within a prestigious campus that balances local heritage with global innovation.