Senior CRM Manager 8-month FTC starting in February 2024
£85K per annum
Hybrid – 3 days are required in Surrey.
Our client is looking for a senior marketer with experience in CRM to step in and fill an 8-month contract role. They are looking for a highly experienced senior manager to lead the strategy, development, and execution of the CRM plans for consumer and B2B marketing for a range of brands
You will focus on maximising customer retention and driving customer lifetime value, managing a team of CRM experts.
Key Responsibilities:
Work with senior business stakeholders to lead strategy and planning for CRM and the complete customer journey.
Drive the delivery of CRM campaigns and performance across a range of brands.
Manage and inspire a team of CRM Managers
Work closely with the client’s agencies
Experience:
Strong Marketing background with an understanding of omni-channel marketing and CRM – both strategic and delivery
A good understanding of data and targeting.
Experience / understanding of SalesForce or other campaign management tools.
Strong customer-centric approach and delivery focus.
Experience managing and motivating a team to success.
A solid commercial focus and confident in helping define new ways of working.
Automotive experience would be beneficial but is not essential.
THIS IS A 8 MONTH FTC STARTING IN FEBRUARY 2024
NOTE this role requires 3 days a week in the office in Surrey.
The salary for this role is £85K per annum plus good benefits.