Junior Planner | up to £38k | Creative Marketing Agency

Location London
Discipline: Strategy & Planning
Job type: Hybrid
Contact name: Becky Postlethwaite

Published: 18 days ago

​This brilliant agency focusing on behavioural psychology and neuroscience creates unique connections between brands and consumers.

They are looking for a junior planner to join the team at an exciting time for the agency.

This is a highly innovative and creative agency and a rare chance to join a small and lovely strategy team where you will use your strategic skills to create ideas across brand, digital, social, and experiential communications.

The role

  • Working with clients to fully understand their business objectives

  • Analysing and extracting findings from consumer, brand and market research to support the preparation of brand communication strategies and creative briefs.

  • Facilitating, observing and recording qualitative research e.g. focus groups.

  • Administering the commissioning and project management of external research (quantitative and qualitative) conducted on behalf of the agency.

  • Supporting and championing the creative development process, including briefing and enthusing creative teams, and preparing feedback in response to consumer research findings.

  • Gathering data and preparing feedback reports on the effectiveness of campaigns.

  • Keeping up-to-date with market research trends and methodologies and neurological studies.

  • Up to date with how behavioural economics, and any insight into how people think and behave, can shape advertising successfully

  • Maintaining a detailed awareness of relevant market trends affecting their accounts, and developments in the wider advertising and communications industry.

Those who succeed are...

  • Always asking questions and looking for new insights from information.

  • Adept in lateral, analytical and strategic thinking; they are able to apply creative thinking to business problems.

  • Skillful in differentiating core advertising ideas from their executional treatments, and astute in assessing when these meet the brief and how they will influence behaviour.

  • Steadfast in guiding creative work to meet the brief and committed to nurturing work that does so.

  • Highly numerate and able to understand, analyse, interpret and use complex and varied sources of data and statistics.

  • Strong and persuasive communicators, able to simplify research and strategic thinking and draw the relevant conclusions.

  • Fascinated by human behaviour, social trends, cultures and how ideas influence people.

  • Knowledgeable about their client’s business and market, and where and how advertising contributes to success.

  • Always spotting emerging trends and curious about ideas and new ways of looking at the world.

This agency offers a friendly and vibrant working environment where your work will directly contribute to shaping the future of global brands in the health and wellbeing space.

This is a lovely place to work and the agency really looks after its people.